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Dec 09, 2019 2020-04-08 7:40Robust Theme
We Build
Equalizer9 is a boutique consulting practice dedicated solely to the commercial construction industry.
What We Do
Equalizer9 is in the business of helping you WIN with our core services and consulting:
Why We Do It
For the Love of the Build
Equalizer9 is a team of people who fell in love with construction for all the reasons you did.
We love to see something created from nothing. We love to see a team of people come together to make something as transformative and beautiful as a new building. We love to drive by the finished product and tell the kids, "I played a role in building that!" Simply put, we are in this for the love of the build, just like you.
Our Values
Urgency
We believe in grit, determination, hard work, & creating our own luck.
Freedom
We believe everyone should set a course In life and business that creates maximum independence and fulfills their purpose on this planet
Relationships
We create strong, lasting relationships with our clients, family, and friends.
Fun
Life is short. We will enjoy ourselves, and we will bring value while we fulfill our purpose.
Impact
We are not in this to go through the motions. We will drive our clients and ourselves to success.
Our Leadership Team
Hal Routh
Founder
Hal Routh is a 27 year construction industry veteran that has led teams in winning over $4 Billion in construction projects. He has held executive tenures at one large regional and two large national construction firms. Hal’s career has been hallmarked by his unique ability to spur revenue and profitability growth wherever his career took him, and in any economic environment. As a result, he has become a noted expert in creating sustained growth strategies in the commercial construction industry.
Hal founded Equalizer9 to teach, coach, and mentor construction companies in high return win strategies. Today, Equalizer9 is a leading consulting firm in the US construction industry, and has worked with construction companies in 20 US states.
Hal holds degrees in Economics & Political Science from The University of North Carolina at Chapel Hill, and a Masters In Business Administration from The University of North Carolina at Wilmington. He currently lives in Southport NC, but will always call Chatham County home. Hal is married, has three grown children, and 3 very large dogs. When not working, Hal likes to play mediocre golf and salt water fish, but he seldom catches anything.
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Jim Bell
Managing Partner
Jim is a 29-year construction industry veteran who helped grow a regional commercial construction company 10x in revenue over the course of his career. Having worked across nearly every dimension of the business — preconstruction, project development, project leadership, company leadership, and leading business development and marketing — Jim brings a perspective that is rare in the consulting world: he has sat in every seat at the table.
Jim earned a Civil Engineering degree from Vanderbilt University, is a DBIA Certified Professional in Design-Build Done Right™ through the Design-Build Institute of America, and holds General Contractor licenses in North Carolina, South Carolina, Virginia, and Florida. He is also a LEED Accredited Professional and has served three terms on the Butler Manufacturing Advisory Council — the gold standard in pre-engineered metal building construction. Jim is also a US Army veteran who served as a Combat Engineer.
When Jim isn't helping construction companies Chase Less and Win More®, you'll find him on his hobby farm — where what started with horses has evolved into a full-blown case of Chicken Math, complete with bees, a subcompact tractor, and enough firewood to heat the house from trees that fall on the property. He is a commercially rated pilot in both fixed-wing aircraft and helicopters, which comes in handy for trips to see his daughter and son-in-law in South Carolina and keeping tabs on his son in Raleigh. An avid trail runner, Jim also plays drums, baritone ukulele, and sings in his church's contemporary band.
Jim and his wife Stacey call Wake Forest home — along with the chickens, the bees, and whatever the farm decides to need fixed next.
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Cameron Daniel
Marketing Manager
With over 12 years of experience in the AEC industry, Cameron is a forward-thinking communications professional specializing in proposal writing and management and the creation of high-impact marketing, design, and presentation collateral. Cameron excels at transforming complex concepts into visually compelling, easy-to-understand graphics and presentations that effectively engage clients and stakeholders. Known for her ability to deliver exceptional results under tight deadlines, she thrives in fast-paced environments where organization, collaboration, and attention to detail are paramount.
Cameron’s expertise spans across Adobe Creative Suite, Microsoft Office365, Canva, and Final Cut, among others. Whether designing impactful presentations, crafting compelling proposals, or developing cutting-edge print and digital content, Cameron is dedicated to delivering first-class work that elevates brands and drives success.
Outside of work, Cameron enjoys traveling, spending time at the beach, and boating with her husband, Stephen and son, Dutton.
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The Equalizer9 Story
What’s in a name? The purpose of Equalizer9 is embodied within the name of our company.
The “9” is a tribute to our founder Hal Routh’s father, Bernard Routh. He was the 9th licensed auctioneer in the state and was inducted into the Auctioneers Hall of Fame. Today there are 10,000+ licensed auctioneers in his state, making his ninth place all the more impressive. His lessons on the value of a hard day’s work, hustle, and doing what’s right (even when it’s hard) casts a long shadow on everything we do.
The “Equalizer” part of the name requires a short history lesson. In the wild west of the 1800’s, there was a culture of lawlessness where a big man or band of thugs could instill their will upon the small and innocent. Hal’s great grandfather — at 5 feet 2 inches tall and 115 pounds — was a homesteader in Colorado during this era and told of these dangers.
But things changed in 1873 when Samuel Colt introduced the Colt Single Action Army. This six shooter provided an affordable and reliable form of defense that even the smallest of men could wield with great impact. The gun soon earned the nickname of “The Equalizer” and was soon the inspiration of a poem that went like this:
Be not afraid of any man
No matter what his size
When trouble rises Call on me
And I will equalize.
Equalizer9’s purpose is the same: to level the playing field. And then, go beyond to create a competitive advantage. Let us Equalize for you!
Stop Bidding, Start Winning.
Call us right now. See what Equalizer9 can do for you.
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